Skills & Competencies for Marketing Analyst III
Marketing Analyst III job profile
Book a Demo and Receive a Sample Job ProfileJOB SUMMARY for Marketing Analyst III
Creates marketing materials, plans and performs more complicated marketing activities for a larger region or product.
JOB RESPONSIBILITIES for Marketing Analyst III
Assists in developing policies and ensures the marketing goals and plans are met. Develops marketing projects for product promotion, distribution, shelving and pricing. Analyzes market data to improve and monitor the performance of the marketing activities and plans.
Marketing Analyst III SALARY RANGE
BASE 50%
$94,441
TOTAL 50%
$98,887
Job Level
P03
Job Code
SM15000456
Education/Degree
Bachelor's Degree
Reports To
Manager
Marketing Analyst III Skills and Competencies List
15 general skills or competencies (Job family competencies) for Marketing Analyst III
1
Job Family Competencies –
A/B Testing
Proficiency Level -2
Level 1 Behaviors
(General Familiarity)
Explains the basic concepts and terminologies in AB testing.
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Level 2 Behaviors
(Light Experience)
Conducts A/B testing to understand the need for new content that helps drive conversion.
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Level 3 Behaviors
(Moderate Experience)
Implements A/B testing tools and platforms used to facilitate the marketing activities.
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Level 4 Behaviors
(Extensive Experience)
Evaluates and interprets actionable insights from raw data through A/B testing and customer journey experiments.
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Level 5 Behaviors
(Mastery)
Develops strategies, plans and policies for AB testing to overcome challenges.
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2
Job Family Competencies –
Advertising
Proficiency Level -3
Level 1 Behaviors
(General Familiarity)
Enters data related to priced advertising materials, orders, and revisions to our database.
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Level 2 Behaviors
(Light Experience)
Collects and compiles marketing and advertising statistics.
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Level 3 Behaviors
(Moderate Experience)
Handles all promotional marketing materials to generate detailed branding.
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Level 4 Behaviors
(Extensive Experience)
Integrates core annual marketing and advertising programs for each assigned account to increase profit.
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Level 5 Behaviors
(Mastery)
Keeps abreast with the new trends and techniques in advertising to ensure business competitiveness and optimal growth.
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3
Marketing Analyst III
- Skill and Competency
Proficiency Level - 3
4
Skill and Competency -
Marketing Analyst III
Proficiency Level - 4
5
Competency for -
Marketing Analyst III
Proficiency Level - 5
9 soft skills or competencies (core competencies) for Marketing Analyst III
1
Core Competencies –
Business Acumen
Proficiency Level -2
Level 1 Behaviors
(General Familiarity)
Discusses the strengths and weaknesses of our products and services.
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Level 2 Behaviors
(Light Experience)
Explains advantages and disadvantages of different organizational structures from an efficiency perspective.
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Level 3 Behaviors
(Moderate Experience)
Demonstrates an innate sense of how to achieve positive results in the current environment.
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Level 4 Behaviors
(Extensive Experience)
Leverages the latest technologies and tools that enhance business analytics.
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Level 5 Behaviors
(Mastery)
Conceptualizes new and creative business initiatives to boost business growth.
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2
Core Competencies –
Business Markets
Proficiency Level -2
Level 1 Behaviors
(General Familiarity)
Describes initiatives and strategies for locally relevant markets.
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Level 2 Behaviors
(Light Experience)
Explains how and where to research characteristics of an assigned market and its segments.
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Level 3 Behaviors
(Moderate Experience)
Explains objectives and strategies for a major market segment.
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Level 4 Behaviors
(Extensive Experience)
Plays a leadership role in establishing market segmentation policies and strategies.
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Level 5 Behaviors
(Mastery)
Integrates global and regional markets into our business strategy.
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3
Marketing Analyst III
- Skill and Competency
Proficiency Level - 3
4
Skill and Competency -
Marketing Analyst III
Proficiency Level - 4
5
Competency for -
Marketing Analyst III
Proficiency Level - 5
Summary of Marketing Analyst III skills and competencies
There are 0 hard skills for Marketing Analyst III.
15 general skills for Marketing Analyst III, A/B Testing, Advertising, Brand Management, etc.
9 soft skills for Marketing Analyst III, Business Acumen, Business Markets, Innovation, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Marketing Analyst III, he or she needs to be proficient in Business Acumen, be proficient in Business Markets, and be skilled in Innovation.
15 general skills for Marketing Analyst III, A/B Testing, Advertising, Brand Management, etc.
9 soft skills for Marketing Analyst III, Business Acumen, Business Markets, Innovation, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Marketing Analyst III, he or she needs to be proficient in Business Acumen, be proficient in Business Markets, and be skilled in Innovation.
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